When you are preparing your home for sale, you are show casing the lifestyle. Midwestern's coming to Naples want to get a very good understanding of the HOA they are coming to from the morning paddle through the mangroves, evening walks on the preserve trails, a neighbors who wave from the lanai, and a community that feels like it was designed around the way people actually want to live in Naples.
Living that life in the Isles of Collier is that agent you are looking for - Gretchen Keating.
Gretchen is an Isles of Collier homeowner. She knows which streets catch the breeze, which floor plans buyers ask about first, how the community's amenities fit into daily life, and what questions come up about the master association before a buyer ever asks them out loud.
That matters when your home goes on the market. A buyer touring the Isles wants to hear what it is really like to live here. Gretchen can tell them, honestly and with genuine enthusiasm, because she chose this community for herself. No outside agent driving in from across town can offer that kind of credibility at the front door.
Experience is the difference between a smooth sale and a stressful one.
Gretchen has served as an Associate Broker with Powers Realty Group, Inc. for 18 years and has closed more than 2,500 transactions. She has seen every kind of market, every kind of buyer, and nearly every kind of problem that can surface between contract and closing. She knows how to price a home with precision, how to negotiate with confidence, and how to keep a transaction on track when others would let it drift.
As Vice President of Powers Realty Group, Inc., she also helps lead the firm, which means your listing receives leadership level attention from start to finish.
Gretchen built her career with the top luxury team in Milwaukee under Broker Owner Suzanne Powers, whose career sales exceed $2.6 billion across roughly 6,000 transactions. Powers Realty Group, Inc. is Real Trends Verified as #1 in Milwaukee and Ozaukee County for luxury listings over $800,000 and holds the highest average sale price in the State of Wisconsin.
That is the standard Gretchen brings to the Isles of Collier: a luxury marketing discipline refined over two decades, applied to your home.
Ask around the Isles and you will find plenty of Midwesterners. Many of the buyers looking at Naples right now are from Wisconsin, Illinois, Minnesota, Michigan, and Ohio. Gretchen speaks their language.
Midwest values mean you get straight answers, returned phone calls, honest pricing advice, and an agent who does what she says she will do. It also means your home is presented to a Midwest buyer pool through the Powers Realty Group, Inc. client network of more than 12,000 families. Few Naples agents can put your listing in front of that audience
Gretchen sits on the Standards committees for both the Naples Area Board of Realtors (NABOR) and the Marco Island Area Association of Realtors. These are the committees that uphold the professional and ethical conduct of the real estate industry in Southwest Florida.
When you hire Gretchen, you are hiring an agent trusted by her peers to judge what professional conduct should look like. That is a meaningful safeguard for any seller.
Gretchen is a member of the Naples Women's Club and is invested in Naples beyond the transaction. She is here because she loves this place, and that commitment shows in how she represents her neighbors.
Choosing Gretchen also means gaining the full resources of the Powers Realty Group, Inc. marketing system.
Pre-listing preparation. Before your home goes live, Gretchen walks through it with you and identifies the improvements that bring the greatest return, from fresh paint and lighting updates to the details that make a first impression unforgettable.
Professional staging guidance. Luxury buyers buy a feeling. Staging helps them picture their life in your home, highlighting indoor and outdoor living, the lanai, and the water or preserve views that make Isles of Collier homes so desirable.
Professional photography and video. Your home is captured at its best, with imagery built to stop the scroll and video that brings buyers inside before they ever book a flight.
A full social media campaign. Your listing is promoted across Instagram, Facebook, YouTube, LinkedIn, and email to reach local buyers, relocating buyers, and second home buyers alike.
Dual market exposure. With offices in Shorewood, Wisconsin and on Fifth Avenue South in Naples, Powers Realty Group, Inc. bridges the Midwest to Southwest Florida, connecting your home with the buyers most likely to fall in love with it.
Boutique attention. You will never be handed off to an assistant you have never met. Boutique means personal, and personal means results.
Gretchen Keating of Powers Realty Group, Inc. is an Isles of Collier resident and Associate Broker with 18 years of experience and more than 2,500 closed transactions, making her uniquely qualified to represent sellers in the community.
Yes. Gretchen is an Isles of Collier homeowner, which gives her firsthand knowledge of the community, its amenities, and what buyers want to know.
Sellers receive pre-listing preparation, staging guidance, professional photography and video, a full social media campaign, and exposure to a client network of more than 12,000 families across the Midwest and Southwest Florida.
Many Naples buyers relocate from the Midwest. Powers Realty Group, Inc. has offices in both Wisconsin and Naples, putting your home in front of the buyers most likely to purchase it.
Recent Blog Posts on Real Estate Perspectives
Real Estate Perspectives
September 28, 2026 | Suzanne Powers | Powers Realty Group, Inc.
Real Estate Perspectives
September 21, 2026 | Suzanne Powers | Powers Realty Group, Inc.
Living in the Isles of Collier Preserve: HOA Fees, Neighborhoods, and What Life Is Really Like
Real Estate Perspectives
September 01, 2026 | Suzanne Powers | Powers Realty Group, Inc.
How to Become a Permanent Resident of Florida: What You Actually Need to Do
Powers Realty Group, Inc. is a distinctive boutique real estate broker focused on the needs of customers delivering exceptional results. We are Florida's Gulf Coast experts. Call us at 239.682.7476 about buying or selling your home.