A remarkable real estate story in Naples, Florida and a lesson for buyers and sellers.

A remarkable real estate story in Naples, Florida and a lesson for buyers and sellers. Most real estate agents have NOT sold in a downturn. Their experience in a recessionary market is very important to your success now. If your real estate agent wasn’t successful in 2007-2010 then that is likely a red flag! They won’t see it coming and that is exactly what happen to our Naples couple Fred, Kathy and their agent They did not see it coming .... and the loss to our sellers was over a quarter of million dollars in retirement savings! Yes over a $250K Loss - if your financial advisor did that you would fire them.

So what happened? Fred and Kathy went looking for a new Naples home and wrote a non-contingent offer with a large earnest money deposit thinking ( or told ) their house would sell right away. It didn’t and a highly ranked Naples' Top Producer failed to provide protections in their offer! Likely a competency issue - They lost all their earnest money, did not get the house they wanted, and proceeded to take price reduction after price reduction on their Fiddler’s Creek Home.

A year into this journey ... my prospecting letter hit the mailboxes of every expired listing in Fiddler’s Creek - and it went something like this... "My name is Suzanne Powers and I am a proven broker in the State of Wisconsin starting up my Naples branch. I know it can be disappointing when your home does not sell…”

Fred and Kathy called me and interviewed me as well as 3 other agents. The year prior marked a disappointing failed effort in Florida's tough selling climate - it has been easy in Florida for so long! In a year's time they had only 2 showings and just 2 Open Houses - a crisis in home selling! Fred ended up calling me and we talked a long time about his story. Then we interviewed. The process was very very thorough this time around. We won the listing and applied our “Dairy State Experience" to his Naples home.

We had 5 showings in two weeks, and 4 open houses and had his home under contract in 18 Days! We close this week and it is an important real estate tale as we enter a market we have not seen in almost 15 years.

There are STILL 3 homes on his block all the same model type that have not sold. All of them under a million dollars now. Fred's sale price will be over $1.1M - So how did we do this? You will just have to call us to find out or visit us at our amazing website at powersrealtyfl.com! There you will find our number there and guess what? I will pick up the phone and talk to you. #milwaukeetonaplesrealestate #NaplesRealEstate #MilwaukeeRealEstate

Fred and Kathy’s Home with Powers Realty Group, Inc.

9261 Campanile Circle Naples, FL 34114